Frank Bacon

CEO

Frank Sondors - better known in the sales world as Frank Bacon - is the Co-Founder and CEO of Salesforge, the multi-channel cold outreach platform powering thousands of sales teams and agencies worldwide.

With more than a decade of experience scaling outbound operations from SDR to VP level, Frank has seen firsthand how traditional “hire more reps” playbooks fail in today’s market. His mission: build systems that outperform humans - not replace them. That philosophy drives Agent Frank, the AI SDR that’s reshaping outbound by blending human-AI collaboration to generate millions in pipeline without expanding headcount.

Frank is also the author of AI SDR: Your New GTM Edge to $100M ARR, the definitive guide to modernizing sales teams with AI. Drawing from years in the trenches and the real-world success of the Salesforge ecosystem, the book breaks down how to design hybrid human-AI teams, architect scalable data and infrastructure systems, and orchestrate outreach that actually converts. It’s a brutally honest roadmap for leaders tired of inefficiency - and ready to scale intelligently.

Outside of the office, Frank is a father of two and a relentless “doer.” Known for his obsession with performance, precision, and competitive edge, he channels the same energy into family, business, and mentorship alike. He’s not your typical sales founder - he’s the kind who brings a machine-like discipline to everything he touches (fueled, of course, by 6–7 cups of coffee a day).

Frank’s areas of expertise include:

  • Predictive & Market Intelligence
  • Demand Generation
  • Precision Marketing & Sales
  • Revenue Operations & Monetization Strategy
  • Coaching & Performance Culture

When he’s not building the next generation of AI-driven GTM systems, you’ll find him hosting The Sales & Bacon Podcast, where he sits down with top founders and sales leaders to discuss unfiltered lessons on sales, GTM strategy, and the future of AI in revenue.

Frank doesn’t just talk about the future of sales - he’s building it.

Blog posts by Frank Bacon

Podpitch Reviews: 100+ User Experiences Analyzed
Cold Outreach

Podpitch Reviews: 100+ User Experiences Analyzed

Podpitch reviews based on 100+ user experiences: features, pricing issues, trust scores. Discover why Salesforge is the better alternative.
Cold Email vs LinkedIn Outreach: Which channel is best for you?
Tools

Cold Email vs LinkedIn Outreach: Which channel is best for you?

Cold email vs LinkedIn outreach — which one gets better replies? Learn when to use each, real reply rates, and how to combine both safely for more meetings.
Master Inbox Review: Features, Pricing, and Better Alternative
Reviews

Master Inbox Review: Features, Pricing, and Better Alternative

Master Inbox Review: Explore features, pricing, pros, and cons. Learn how it helps manage cold email replies and why Salesforge is a smarter choice.
Salesforge & Clay: From Enrichment to Outreach in One Flow
News

Salesforge & Clay: From Enrichment to Outreach in One Flow

Discover how the new Salesforge & Clay integration helps you sync enriched contacts into Salesforge and launch personalized email & LinkedIn sequences without manual work.
In-depth Plusvibe.ai Review: 5 Things To Know Before Buying
Reviews

In-depth Plusvibe.ai Review: 5 Things To Know Before Buying

Read our Plusvibe.ai review based on real user experiences. Explore pricing, pros, cons, and see if Plusvibe is the right outreach tool for you in 2025.
Ultimate Listkit Review: 100+ Users' Experience Analyzed
Reviews

Ultimate Listkit Review: 100+ Users' Experience Analyzed

Is Listkit the best B2B lead gen tool in 2025—or just hype? I analyzed 100+ real reviews, tested it across industries, and compared it with Salesforge.
Unlocking Powerful Data Enrichment and Automation with Databar & Salesforge
B2B Lead Generation

Unlocking Powerful Data Enrichment and Automation with Databar & Salesforge

Explore the unique capabilities of Databar that go beyond Clay, including list building, automation, and seamless integration with Salesforge for smarter outbound campaigns.
The Science Behind Using Video in Cold Email Outreach
Cold Outreach

The Science Behind Using Video in Cold Email Outreach

Can videos in your cold email outreach help you increase conversions? Right here, we have taken a closer look at why using video is important in your cold email outreach!